We just completed a short webinar with our friends at TrueInfluence that was not only well-attended but also had excellent “Question & Answer” participation toward the end. It’s titled, “3 Steps to Acquiring New Sales-Ready Leads Faster than Ever Before” and discussed how to leverage your customer as assets to create new sales-ready leads faster than ever before. You can find it here:
The webinar helped the audience in understanding the innovative potential with Net Promoter that has proven to drive new opportunities for sales teams –producing conversion rates in excess of 30%. We also discussed:
- Where to find these opportunities: The new ‘targeting’ method
- How to engage them
- How to get started and how fast you will see results
We’d certainly appreciate any feedback / thoughts around these ideas and the published results, especially from fellow B2B Marketers!